Inbound Consulting and Content
Rod Walters of Japan Inbound is registered as a consultant with the national Japan Tourism Agency and is consulting to local governments and DMOs in Tokushima, Hokkaido, Okayama, Shiga and elsewhere.
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Matsuyama City and JTB are currently running a project to brand Matsuyama as a city of haiku. Rod Walters of Japan Inbound is providing various consulting and coordination services to JTB.
Recently, Matsuyama City renewed its English tourist guide pamphlet.